Sweet Protection

Sweet Protection was founded in 1999 by Gøran and a close-knit group of skiers, mountain bikers, road cyclists and paddlers in Norway to make the best helmets and protectors. Their mantra is strong, light and better and this guiding principle is present in all their decisions. Their helmets and protectors are designed to inspire and protect all outdoor enthusiasts, whether they are competing in elite sports or enjoying an active outdoor weekend with the family. In the realization of their equipment line, their own experience is incorporated to ensure the best protection for various outdoor adventures without compromise. The company prides itself on its values, integrity, good teamwork, attitude and, of course, its products and innovations. These include helmets for snow sports enthusiasts, skaters, cyclists and bikers as well as various protectors, but also functional clothing and accessories. Numerous prizes and awards have been won, providing even more incentive for the whole team. Only those who are well protected can confidently go to the limit and even further.